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Syllabus 1335

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Communications

Course Description

COMM 1335 - INTRODUCTION TO RADIO, TELEVISION AND ELECTRONIC MEDIA

 Credit:  3 (3 Lecture)

A survey and analysis of history and principles of radio and television broadcasting and production, including programming for varied audience segments nd sponsorship.  Studies history, technology, regulation, audience and ecomonics of radio, television, and related electronic media. Studies basic skills and theories of image and sound, and equips student to communicate through audio/visual media. Includes public cable, closed-circuit television, production workshops, and individualized instructional modules.  Field trip and community media guest lectures included.

Prerequisites

No Prerequisites

Course Goals (includes core competencies, incorporation of SCANS, etc.)

This course fulfills the following core intellectual competencies:

  • Reading
  • Writing
  • Speaking
  • Listening
  • Critical Thinking
  • Computer Literacy

Instructor Information

Whitebird, L. Scott
Northwest College
Town & Country Square Center
1010 W. Sam Houston Parkway N.
Houston, TX 77043
MC 1379
TEL:      713-718-5678
E-mail: scott.whitebird@hccs.edu

Textbook Information

Broadcasting in America, Brief Version, 2nd Edition by Head, Sterling, Schofield

Lab Requirements (if any)

No lab requirements

Students with Disabilities

Students with Disabilities:   Houston Community College System is committed to compliance with the Americans with Disabilities Act (ADA) and the Rehabilitation Act of 1973 (Section 504). Any student with a documented disability (e.g., physical, learning, psychiatric, vision, hearing, etc.) who needs to arrange reasonable accommodations must contact the Disability Support Services Office at the respective college at the beginning of each semester.

Faculty are authorized to provide only the accommodations requested by the  Disability Support Services Office.

Academic Honesty

Be Honest:  No cheating on a test (copying from someone else's paper during a test or secreting notes or other devices on your person.

Be Honest:  No plagiarism (using another person's  words, information or ideas in the student's own written work without appropriate acknowledgement (and quotation marks when exact words are used.

Attendance and Withdrawal Policies

Students are expected to prepare for attend attend all classes, and participate in discussions and group projects.  Students are responsible for any and all missed classes, as well as any required make-up work. Any and all make-p work must be promptly scheduled and completed.

Late assignments cost points.  Five points for one class; ten points for two.  Anything else must be negotiated.

Please refer to the Student Handbook for all HCCS policies and standards, as well as student rights and services.

Grading Policy

The Houston Community College System grading system must provide for flexibility in approach to instruction in order to allow instructors to meet the needs of their students and courses.  It must also be consistent in its overall grading policy so that students are treated similarly throughout the college. The following criteria should be observed in all courses and divisions.

Final grades in courses at the Houston Community College are as follows:
           
A Excellent  90-100
B Good   80-89  
C Fair 70-79
D Passing  60-69
F Failing 0-59
IP In Progress   
W Withdrawn 
I Incomplete

It is the policy of the Houston Community College instructional area that letter grades A through F can be translated into the numerical ranges listed above.  These ranges should be used in all classes in which grades A - F are appropriate.

This policy does not mandate a specific strategy for grading.  Any number of  kinds of grading scales might be appropriate. They should, however, be able to be equated to the point system; e.g., that system should award an A for 90 to 100 percent of possible points accumulated.

While the final course grade is always a letter, the grades that go into making up that grade should either be numerical or should be translatable into numbers for the purposes of averaging grades.  Example:  If an A, A-, B+, etc., is to be used as the  grade for an essay or report of some kind, the instructor's syllabus should indicate specifically how those grades will be translated into number grades for purposes for purposes of achieving a final average.

Every student who is to receive a letter grade in the range of A – F should also receive a final numerical grade that is the basis for the letter grade.

Course Requirements for example: Testing, Projects, Assignments, Portfolios, Service Learning, Internships, etc.

            Assignments                                   Grading Scale

        Six (6) Unit Quizzes                                 30%


        Midterm and Final Exam                            20%
       
        Two 5-8 pg. Papers (1250-2000 words)   
        MLA Form (Holt Handbook 717+)
        Topics cleared w/ instructor                        20%
       
        Research Activities:  Broadcast Log
            and Content Analysis                            20%
       
        Daily work, participation, attendance           10%

Make-up policy

Students are responsible for any and all missed classes, as well as any required make-up work. Any and all makeup work must be promptly scheduled and completed.

Late assignments cost points.  Five points for one class; ten points for two.  Anything else must be negotiated.

Course Content

History and theory of the development of broadcast and informational technologies, forms, formats, and industries, including programming for various audiences and sponsorship.  Studies history, technologies, systems and programming, economics, evaluation and ratings, regulatory control --  including an introduction to new communications law --  and international media.  Studies basic theories of image and sound, and prepares the student to understand audio/visual cultures, including network and local TV and radio, public TV, cable and satellite, and industrial use.  Lecture and discussion.

Course Calendar with Due Dates for Assignments and Testing

COMM 1335  Introduction to Radio, Television, and Electronic Media

WEEK   Readings, Topics, Focus                                                  Assignments

1             Introduction. Info superhighway, players, terms.       Unit I.  Ch. 1-3

2             History.  From radio to television.               

3             History. Cable and newer media.                             Quiz I

4             Science and technology.                                          Unit II. Ch. 4, 5
                                                                                          Broadcast Log due.

5             Relays, recording, and the Digital revolution.              Quiz II

6             Commercial Operations.  Broadcast and cable.            Unit III. Ch. 6,7
                                                                                            PAPER #1due.

7             Non-commercial services.                                          Quiz III                      

8             Review and MIDTERM EXAM.                                      MID-TERM EXAM

9             Programs and programming.Costs, distribution, types.          Unit IV. Ch. 8, 9.
                       
10          Programs. Networks, syndicated, local.                          Quiz IV


11          Ratings.  Business, methods, audiences                        Unit V. Ch. 10, 11
              (broadcast, cable, VCR)                                               Content Analysis due.

12          Effects. Research; news and events; politics and              Quiz V
              government; entertainment, violence,advertising.            PAPER #2 due.                   
13          Regulation and licensing.  Fed. And FCC, licensing and
              enforcement; cable franchises; deregulation.                   Unit VI. Ch 12-14

14          Constitutional issues.  First ammend., limited broadcaster’s
              rights: Libel, privacy, court, obscenity, ownership, access.
           
15          Global view.  Review for Final.                                          Quiz VI

16          FINAL EXAM.

Other Student Information (clubs, tutoring, web resources, student services, etc.)

HCC Student Communication Association - Napoleon Johnson, Faculty Adviser

Law and the Media Seminar
Annual seminar (February) and panel discussions with professional members of the bar and the media to which student lawyers and student journalists are invited.

Texas Community College Journalism Association (TCCJA)
Annual state-wide student journalism conference in October

Texas Intercollegiate Press Association (TIPA)
Annual state-wide student journalism conference in April

Texas Association of Broadcsst Educators (TABE)
Annual state-wide student broadcasters conference in September.
Occasionally held in conjunctionwith the Texas Association of Broadcasters (TAB).

Created by wwwadmin
Last modified 2005-07-26 07:53
 

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